Social Media Marketing
What does it take to win a B2C or B2 Digital Marketing Game in 2017 and beyond? Are your digital strategy, content, media, eComm, and analytics right for your brand? Are you building agile teams empowered by digital tech and insight? Are you mapping against the new consumer journey? Are you day-trading consumer ttention? Do you have the right partnerships and technologies to power up your business?
Our team was created to ask and find answers to these and many other questions that will materially impact our clients’ business results within the next 12 months or less.
We focus on the following 4 areas:
Social Media Training
Most of us use social media in our day-to-day lives, but this isn’t the same as knowing how to properly represent a company in the online world. So it goes without saying it’s better to call in the experts when trying to instil best practice in your staff.
Knowing how to fully exploit a social network is only one half of the battle, though. Each day we hear another horror story that offers a stark warning to any company looking to build a digital community of followers. When times are good, managing and maintaining this social presence can seem easy, but the pitfalls and potential dangers mean jumping in blind is often tantamount to disaster.
Mistakes aren’t the only threat to your digital image, either. The number of campaigns that backfire because of a lack of transparency, poor fit to the corporate ethos and public perception of the company, or simply thanks to the fact they are disastrously easy to mock and parody seems overwhelmingly worrying. Or at least it would if you didn’t have us on your side, giving you the skills needed to overcome any obstacles and truly make the most of the possibilities that come with social media.
